Friday, October 29, 2010

    Follow: @BeTheMatch

    This week I met a woman who is organizing a bone marrow drive to help her business partner's mother fight leukemia. I offered to help with the fundraising and donor recruitment... so this week's #FollowOfTheWeek is also a part of my research for that drive: @BeTheMatch


    Twitter: @BeTheMatch
    Name: National Marrow Donor Program
    Bio: Be The Match helps save lives. Thousands with life-threatening diseases like leukemia or sickle cell depend on BeTheMatch Registry to find a bone marrow donor.
    Followers: 3,022 + you!
    Why Follow? Bone marrow donation is a life-saving activity. However, there are still many challenges to finding enough participants. Follow @BeTheMatch to see some great recruitment and engagement of constituents.

    @BeTheMatch is also on: Web / Facebook / Blog / LinkedIn / Flickr

    Some screenshots and examples follow - enjoy!

    Twitter page:

    Great Facebook page for involvement:

    Home page:

    An outstanding page for taking action. The only problem? It's not prominent on the front page. For example, social media icons & links to BeTheMatch on Facebook and Twitter are not evident when you first visit the page.

    A YouTube video via Shaq:

    Related posts, by topic:

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